01906cam a2200313 i 4500 18137151 KE-MeUCS 20180517194648.0 140502s2016 njua b 001 0 eng 2014016425 9780133797190 (alk. paper) DLC eng DLC rda DLC pcc HB615.B3 2016 658.1/1 23 Barringer, Bruce R. Entrepreneurship : successfully launching new ventures / Bruce R. Barringer, Oklahoma State University, R. Duane Ireland, Texas A&M University. Fifth Edition. New York: Pearson Education Limited; 2016. 590 p. : color illustrations ; 28 cm Includes bibliographical references and indexes. Preface/introduction -- Decision to become and entrepreneur -- Introduction to entrepreneurship -- Recognizing opportunities and generating ideas -- Feasibility analysis -- Writing a business plan -- Industry and competitor analysis -- Developing an effective business model -- Moving from an idea to an entrepreneurial firm -- Preparing the proper ethical and legal foundation -- Assessing a new venture's financial strength and viability -- Building a new-venture team -- Getting financing or funding -- Managing and growing an entrepreneurial firm -- Unique marketing issues -- The importance of intellectual property -- Preparing for and evaluating the challenges of growth -- Strategies for firm growth -- Franchising -- Glossary -- Bibliographic references/index. Entrepreneurship. 121 New business enterprises. 3736 Ireland, R. Duane. 7 cbc orignew 1 ecip 20 y-gencatlg lcc BK 86237 86236 0 0 lcc 0 0 CPL CPL GEN 2018-05-17 Purchase 6915.00 1 1 HB615.B3 2016 18-31041 2018-11-06 00:00:00 2018-10-05 2018-05-17 BK 0 0 lcc 0 0 CPL CPL GEN 2018-05-17 Purchase 6915.00 3 1 HB615.B3 2016 18-31042 2024-03-04 00:00:00 2024-02-17 2018-05-17 BK 0 0 lcc 0 0 CPL CPL GEN 2018-05-17 Purchase 6915.00 3 HB615.B3 2016 18-31043 2024-03-22 00:00:00 2024-03-08 2018-05-17 BK